Efros Thanksgiving

Agency
Screenax
Client
Efros Group LLC
Brief

Journey into the heart of what Thanksgiving means to Americans with our evocative “Efros Thanksgiving” commercial. A potential employee’s initiation into the Efros Group LLC family is magically transformed into a heartwarming Thanksgiving celebration, emphasizing the familial spirit of the company.

This video perfectly encapsulates the essence of being welcomed into a family during a cherished holiday.

Approach

Our inspiration for this unique concept stemmed from the quintessential Thanksgiving experience – the togetherness and warmth of family.

The magical transition of an office setting into a cozy home environment posed a challenge, ingeniously solved with a mobile wall design. This technique facilitated a seamless transformation, leaving both the protagonist and the viewers in awe.

Through meticulous art direction and creative production design, we captured the essence of Thanksgiving and the brand’s message.

Impact

The video was an unequivocal success, garnering over 30,000 views predominantly on Facebook, effectively amplifying Efros Group LLC’s brand presence during the holiday season.

Reflecting on Our Creative Journey

Our collaboration with Efros Group LLC isn’t limited to this festive commercial. Over the year, we’ve crafted three other impactful commercials, including the romantic “Efros’ Valentine’s Day” special, the sales-boosting “Tire Commercial,” and the widely recognized “AC Commercial.” Each project strengthened our partnership and honed our shared vision.

Discover more captivating projects in our portfolio. Interested in crafting impactful video commercials like “Efros Thanksgiving”? Contact us to discuss your video production needs.

1 / 2